Carpet Style started in 1981 as a single shop in Nottingham. Four decades on it is still owned and run by the same family, with Ray and Brad Chilton and Ed Cooke as directors, and it has grown to four showrooms across Nottinghamshire, Derbyshire and Leicestershire.
What has not changed is how the work gets done. Our fitting teams are employed by us rather than subcontracted, so the people who come to your home are our people, trained by us and accountable to us. If something is not right, the same team comes back to put it right. That is a harder way to run a flooring business and it is the reason we are comfortable talking about preparation, subfloors and the things that actually determine whether a floor lasts.
We supply and fit carpets, LVT, laminate, vinyl, engineered wood, beds and rugs. Most of our work still comes from people who used us before, or were told about us by someone who did.
Our original showroom is on Great Northern Way in Netherfield, with a second Nottingham showroom on Russell Drive in Wollaton. In Derbyshire we trade as Meadow Vale Carpets at Duffield, near Belper. In August 2026 we opened our fourth showroom on Market Street in Ashby-de-la-Zouch, our first in Leicestershire.
All four have free parking and none need an appointment. We also cover a good deal of ground between them, from Arnold and Gedling through to Belper, Coalville, Swadlincote and Burton upon Trent, with free home measures and samples brought to you.
We are members of the Carpet Foundation, which runs a Trading Standards approved code of practice, and of the Carpet 1st retail buying group. For commercial and contract work, including tenders and PQQs, you can meet our commercial team.
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How long has Carpet Style been in business?
Carpet Style has been trading since 1981 — over 40 years. We started as a single carpet shop in Nottingham and have grown to four showrooms across Nottinghamshire, Derbyshire and Leicestershire, including the well-established Meadow Vale Carpets showroom in Duffield. Through four decades of changing trends and tough market conditions, we’ve focused on what doesn’t change: quality products, expert advice, and reliable installation.
Are you a family-run business?
Yes — Carpet Style is an independent, family-led business. We’re not part of a national chain or franchise, and that gives us the flexibility to put our customers and staff first. We’re proud to be one of the few remaining genuinely independent carpet shops in the East Midlands.
Why should I choose an independent flooring retailer over a national chain?
Independents like us tend to offer three advantages: more personal service from staff who know their products inside out; greater flexibility on pricing, products and timescales because we’re not tied to chain-wide stock rules; and accountability — when something goes wrong, you’re dealing with the people who’ll fix it, not a call centre. We’re also part of a national buying group, which means we can offer competitive prices comparable to the big chains.
Do you employ your own fitters?
Yes — all our fitting team are employed by Carpet Style, not subcontracted. This is one of the most important differences between us and many competitors. Employed fitters mean consistent quality, accountability for the work, and a long-term relationship with the team. Many of our fitters have been with us for years and know our products in depth.
What do your reviews say about you?
We’re proud to hold ratings of 4.9 and above across all four showrooms, with over 700 Google reviews combined. Customers consistently mention the helpfulness of our showroom staff, the quality of installation, and the value for money. You can read recent reviews on each of our Google Business Profiles or on our website.
What kind of projects do you take on?
We work on everything from a single bedroom carpet to full house refits, new-build developments, HMO and rental refurbishments, care homes, schools, offices and commercial fit-outs. Our range covers carpets, LVT, Karndean, laminate, vinyl, wood, rugs and beds — and our employed fitting team means we can deliver consistent quality across projects of any size.